Going Dirty: The Art of Negative Campaigning - David Mark - Books - Rowman & Littlefield - 9780742545014 - March 9, 2007
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David Mark
Going Dirty: The Art of Negative Campaigning New edition

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Presents a history of negative campaigning in American politics and an examination of how candidates and political consultants have employed this controversial technique. This book includes case studies on notable races throughout the television era in which negative campaign strategies were introduced, or tactics were refined and amplified upon.

288 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released March 9, 2007
ISBN13 9780742545014
Publishers Rowman & Littlefield
Pages 288
Dimensions 154 × 230 × 21 mm   ·   431 g

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