The Soap Opera Paradigm: Television Programming and Corporate Priorities - James H. Wittebols - Books - Bloomsbury Publishing Plc - 9780742520028 - September 1, 2004
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The Soap Opera Paradigm: Television Programming and Corporate Priorities


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The Soap Opera Paradigm is an engaging look at the pervasive use of daytime soap opera storytelling techniques in most television program genres, from prime time soap operas and reality shows to the nightly news, coverage of political campaigns, and sports programming.


240 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released September 1, 2004
ISBN13 9780742520028
Publishers Bloomsbury Publishing Plc
Pages 240
Dimensions 152 × 228 × 13 mm   ·   318 g
Language English  

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