The Strategic Alliance Handbook: A Practitioners Guide to Business-to-Business Collaborations - Mike Nevin - Books - Taylor & Francis Ltd - 9780566087790 - October 20, 2014
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The Strategic Alliance Handbook: A Practitioners Guide to Business-to-Business Collaborations 1st edition


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Strategic alliances are complex business models to get right, and with less than 11% of alliances delivering the anticipated results this advice on developing the skills of alliancing and the long-term capability of the business will be welcomed.


280 pages, Includes 19 b&w illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released October 20, 2014
ISBN13 9780566087790
Publishers Taylor & Francis Ltd
Pages 384
Dimensions 172 × 251 × 30 mm   ·   828 g
Language English  

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