Marketing Training Services - Ian Linton - Books - Taylor & Francis Ltd - 9780566075490 - October 16, 1997
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Ian Linton
Marketing Training Services 1st edition

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Ian Linton’s book shows how to use modern marketing and communication techniques to increase current course uptake, win support for future activity and build long-term relationships with customers and trainees. The emphasis throughout is on the practical, with checklists, worked examples and case histories from a wide range of market sectors.

224 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released October 16, 1997
ISBN13 9780566075490
Publishers Taylor & Francis Ltd
Pages 224
Dimensions 150 × 220 × 20 mm   ·   557 g
Language English  

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