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Taken for a Ride: How Daimler-Benz Drove Off with Chrysler Bill Vlasic
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Taken for a Ride: How Daimler-Benz Drove Off with Chrysler
Bill Vlasic
This work offers an account of the 1998 merger between Chrysler - a resurgent, deeply American company famous for its minivans, and Daimler - maker of Mercedes-Benz cars; a merger that created a global mega-company with $130 billion in annual revenue.
382 pages
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | June 27, 2000 |
| ISBN13 | 9780471497325 |
| Publishers | John Wiley & Sons Inc |
| Pages | 382 |
| Dimensions | 163 × 237 × 28 mm · 724 g |
