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Market Driven Enterprise: Product Development, Supply Chains, and Manufacturing Chakravarty, Amiya K. (Tulane University, A.B. Freeman School of Business, New Orleans, Louisiana)
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Market Driven Enterprise: Product Development, Supply Chains, and Manufacturing
Chakravarty, Amiya K. (Tulane University, A.B. Freeman School of Business, New Orleans, Louisiana)
While computer-aided design and other technologies are helping businesses achieve a high level of customer satisfaction at a low cost, the implications of these efforts for product lines, distribution and promotion strategies, manufacturing technologies, and operations controls remain unclear.
528 pages, Illustrations
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | December 29, 2000 |
| Original release date | 2001 |
| ISBN13 | 9780471244929 |
| Publishers | John Wiley & Sons Inc |
| Pages | 528 |
| Dimensions | 265 × 167 × 29 mm · 857 g |
| Language | English |
