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Herd: How to Change Mass Behaviour by Harnessing Our True Nature Earls, Mark (Brighton, UK)
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Herd: How to Change Mass Behaviour by Harnessing Our True Nature
Earls, Mark (Brighton, UK)
". fascinating. Like Malcolm Gladwell on speed. " -THE GUARDIAN "HERD is a rare thing: a book that transforms the reader's perception of how the world works". -Matthew D'Ancona, THE SPECTATOR "This book is a must. Once you have read it you will understand why Mark Earls is regarded as a marketing guru.
424 pages, Illustrations
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | August 17, 2009 |
| ISBN13 | 9780470744598 |
| Publishers | John Wiley & Sons Inc |
| Pages | 432 |
| Dimensions | 128 × 196 × 23 mm · 458 g |
| Language | English |
