The PDMA Handbook of New Product Development, Thir d Edition - KB Kahn - Books - John Wiley & Sons Inc - 9780470648209 - December 26, 2012
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The PDMA Handbook of New Product Development, Thir d Edition 3rd edition


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The bible of new product development is now updated with the latest information from the Product Development and Management Association (PDMA).


504 pages, illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released December 26, 2012
Original release date 2013
ISBN13 9780470648209
Publishers John Wiley & Sons Inc
Pages 504
Dimensions 156 × 239 × 30 mm   ·   793 g
Language English  
Editor Kahn, Kenneth B.

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