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Trust, Power and Public Relations in Financial Markets - Routledge New Directions in PR & Communication Research Bourne, Clea (Goldsmiths College, UK) 1st edition
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Trust, Power and Public Relations in Financial Markets - Routledge New Directions in PR & Communication Research
Bourne, Clea (Goldsmiths College, UK)
The PR profession visibly claims to construct trust in complex systems, and nowhere is this more evident than in the world of finance, where PR is used to construct trust as a lubricant for global financial engines. Recommended for academics, as well as professionals in Financial Services PR and Financial Marketing.
176 pages, 3 black & white tables
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | December 15, 2016 |
| ISBN13 | 9780415719216 |
| Publishers | Taylor & Francis Ltd |
| Pages | 160 |
| Dimensions | 241 × 162 × 15 mm · 398 g |
| Language | English |