Managing Sustainable Innovation: The Driver for Global Growth - Ian E. Maxwell - Books - Springer-Verlag New York Inc. - 9780387875804 - April 17, 2009
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Ian E. Maxwell
Managing Sustainable Innovation: The Driver for Global Growth 2009 edition

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This book details a novel approach to innovation that emphasizes sustainable and renewable practices. It discusses such companies as Google and Genentech to show how this style of innovation produces sustainable high growth and strong shareholder returns.

200 pages, 1, black & white illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released April 17, 2009
ISBN13 9780387875804
Publishers Springer-Verlag New York Inc.
Pages 200
Dimensions 161 × 235 × 13 mm   ·   385 g
Language English  

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