Digital Advertising Evolution - Routledge Media and Cultural Studies Handbooks - - Books - Taylor & Francis Ltd - 9780367767730 - December 27, 2024
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Digital Advertising Evolution - Routledge Media and Cultural Studies Handbooks

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This cutting-edge text brings together a diverse range of scholars and practitioners to examine how digital has become the default space for advertising – in practice, communication, and commercial process.

334 pages, 17 Tables, black and white; 12 Line drawings, black and white; 2 Halftones, black and whi

Media Books     Hardcover Book   (Book with hard spine and cover)
Released December 27, 2024
ISBN13 9780367767730
Publishers Taylor & Francis Ltd
Pages 322
Dimensions 150 × 220 × 20 mm   ·   790 g
Language English  
Editor MacRury, Iain (University of East London, UK)
Editor Manika, Danae

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