Communicating in Extreme Crises: Lessons from the Edge - Routledge New Directions in PR & Communication Research - Tachkova, Elina R. (Texas A&M University, USA.) - Books - Taylor & Francis Ltd - 9780367556792 - March 17, 2022
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Tachkova, Elina R. (Texas A&M University, USA.)
Communicating in Extreme Crises: Lessons from the Edge - Routledge New Directions in PR & Communication Research

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This book is an evidence-based approach to handling common, extreme crises. Extreme crises involve strong moral outrage; moral outrage creates situations where traditional crisis communication advice no longer is effective. These extreme crises create unique demands for crisis managers.

184 pages, 2 Line drawings, black and white; 2 Tables, black and white; 2 Illustrations, black and w

Media Books     Hardcover Book   (Book with hard spine and cover)
Released March 17, 2022
ISBN13 9780367556792
Publishers Taylor & Francis Ltd
Pages 158
Dimensions 241 × 160 × 18 mm   ·   412 g
Language English  

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