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Nation Branding in Europe - Routledge Focus on Nation Branding
Nation Branding in Europe - Routledge Focus on Nation Branding
This book provides an explanation of nation branding theory and practice within the European context, exploring how countries build and manage their reputations globally. Each chapter focuses on a specific European country, selected from a cross-section of countries to provide a breadth of cases from across the continent.
110 pages, 2 Tables, black and white; 3 Line drawings, black and white; 3 Illustrations, black and w
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | May 31, 2023 |
| ISBN13 | 9780367540142 |
| Publishers | Taylor & Francis Ltd |
| Pages | 110 |
| Dimensions | 138 × 215 × 9 mm · 172 g |
| Language | English |
| Editor | Freire, Joao |