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Business Intelligence and Big Data: Drivers of Organizational Success Celina Olszak 1st edition
Business Intelligence and Big Data: Drivers of Organizational Success
Celina Olszak
The book provides a theoretically and empirically grounded discussion how to design and use business intelligence (BI) and Big Data (BD) to benefit organizations. It examines the conceptualization of BI and BD, applications of BI and BD, BI and BD maturity, and factors of BI- and BD-based success, as well as presents an application framework.
200 pages, 25 Illustrations, black and white
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | November 18, 2020 |
| ISBN13 | 9780367373948 |
| Publishers | Taylor & Francis Ltd |
| Pages | 178 |
| Dimensions | 241 × 161 × 19 mm · 444 g |
| Language | English |