Sport & the Media - Matthew Nicholson - Books - TAYLOR & FRANCIS - 9780367241391 - February 2, 2019
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Sport & the Media


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Managing the Nexus. Any successful manager in sport must have a clear understanding of how the media works and the skills to manage the communication process. Now in a fully revised second edition, Sport and the Media is the only textbook to combine in-depth analysis of the sport media industry with a clear guide to practical sport media management skills. This updated edition includes a wider range of examples and cases, as well as four completely new chapters covering social media, managing the media, the sports journalist and the role of the sport media manager. A new companion website provides additional teaching and


Norwegian

Media Books     Paperback Book   (Book with soft cover and glued back)
Released February 2, 2019
ISBN13 9780367241391
Publishers TAYLOR & FRANCIS
Dimensions 150 × 220 × 10 mm   ·   250 g   (Weight (estimated))

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