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Researching Audiences Catherine Murray
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Researching Audiences
Catherine Murray
Researching Audiences is a practical hands-on guide to the main types of empirical fieldwork that have established themselves in academic, policy and commercial research. It will help you explore what audience members do with the media, how they make sense of it, and how it may influence social affairs from the micro to the macro level.
256 pages, black & white illustrations
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | June 27, 2003 |
| ISBN13 | 9780340762745 |
| Publishers | Bloomsbury Publishing PLC |
| Pages | 256 |
| Dimensions | 160 × 234 × 24 mm · 625 g |
| Language | English |
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