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How to Market Computers and Information Technology Hamish E. Macarthur 2 Revised edition
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How to Market Computers and Information Technology
Hamish E. Macarthur
How to Market Computers and Information Technology covers all the basic principals of marketing from strategic planning through to management implementation.
344 pages, tables
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | June 18, 1994 |
| ISBN13 | 9780333608142 |
| Publishers | Palgrave Macmillan |
| Pages | 332 |
| Dimensions | 210 × 297 × 24 mm · 894 g |
| Language | English |