Principles of Marketing Student Access Card - Frances Brassington - Books - Pearson Education Limited - 9780273710004 - June 15, 2006
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Frances Brassington
Principles of Marketing Student Access Card 4th edition

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This textbook presents an introduction to marketing. It explains all the fundamental concepts and theories of marketing and demonstrates their application through a wealth of examples, case studies and vignettes.

4 pages

Media Books     Print   (Various printed materials)
Released June 15, 2006
ISBN13 9780273710004
Publishers Pearson Education Limited
Pages 4
Dimensions 166 × 228 × 6 mm   ·   54 g

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