Marketing for Tourism - J. Christopher Holloway - Books - Pearson Education Limited - 9780273682295 - April 15, 2004
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J. Christopher Holloway
Marketing for Tourism 4th edition

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This fourth edition provides an introduction to the general theory of marketing and its application in the various sectors of the travel and tourism industry.

544 pages, Illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released April 15, 2004
ISBN13 9780273682295
Publishers Pearson Education Limited
Pages 544
Dimensions 189 × 242 × 28 mm   ·   1.16 kg

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