Ribbon Culture: Charity, Compassion and Public Awareness - Sarah E.H. Moore - Books - Palgrave Macmillan - 9780230247895 - January 17, 2008
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Sarah E.H. Moore
Ribbon Culture: Charity, Compassion and Public Awareness

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This book explores the history, meaning, and sociological implications of awareness campaigns, seeing them as personal displays of compassion in a culture where empathy is a by-word for authenticity. It also highlights how charities use awareness campaigns to reach their audience, and the transformation of charity into a commercial enterprise.

208 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released January 17, 2008
ISBN13 9780230247895
Publishers Palgrave Macmillan
Pages 190
Dimensions 141 × 216 × 13 mm   ·   268 g
Language English  

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