Image Makers: Advertising, Public Relations, and the Ethos of Advocacy - Robert Jackall - Books - The University of Chicago Press - 9780226389172 - September 15, 2003
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Robert Jackall
Image Makers: Advertising, Public Relations, and the Ethos of Advocacy New edition

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This analysis of advocacy - from commercials to public service ads to government propaganda - and its roots in advertising and public relations, uses the story of two organizations, the Committee on Public Information and the Advertising Council to clarify the quandaries it generates.

334 pages, 14 halftones

Media Books     Paperback Book   (Book with soft cover and glued back)
Released September 15, 2003
ISBN13 9780226389172
Publishers The University of Chicago Press
Pages 341
Dimensions 223 × 144 × 21 mm   ·   458 g
Language English  

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