Strategic Management - John Pearce - Books - McGraw-Hill Education - Europe - 9780078137167 - February 16, 2010
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John Pearce
Strategic Management 12th edition

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Contains contemporary research in strategic management, with an emphasis on conceptual tools and skills. This book provides a straightforward treatment of strategic management with a systematic approach. It offers 30 cases with a mixture of small and large firms; start-ups and industry leaders; and global and domestically focused companies.

512 pages, Illustrations, ports.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released February 16, 2010
ISBN13 9780078137167
Publishers McGraw-Hill Education - Europe
Pages 512
Dimensions 206 × 262 × 41 mm   ·   1.71 kg

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