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Principles and Practice of Marketing David Jobber 8th edition
Principles and Practice of Marketing
David Jobber
Provides a contemporary and modern introduction to marketing. This text provides students with a core understanding of the wider content and latest approaches taking place within marketing.
960 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | March 16, 2016 |
| ISBN13 | 9780077174149 |
| Publishers | McGraw-Hill Education - Europe |
| Pages | 960 |
| Dimensions | 262 × 199 × 34 mm · 1.54 kg |
| Language | English |
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