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International Marketing
Pervez Ghauri
Presents an introduction to international marketing has been thoroughly revised, updated and developed throughout to reflect the most recent developments in today's dynamic business environment.
682 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | January 16, 2014 |
| ISBN13 | 9780077148157 |
| Publishers | McGraw-Hill Education - Europe |
| Pages | 682 |
| Dimensions | 262 × 197 × 22 mm · 1.21 kg |
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