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Foundations of Marketing David Jobber 2 Rev edition
Foundations of Marketing
David Jobber
Presents a grounding in the fundamentals of contemporary marketing, and includes examples of marketing designed to educate. This book is intended for students studying marketing for the first time.
384 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | February 1, 2006 |
| ISBN13 | 9780077109189 |
| Publishers | McGraw-Hill Education - Europe |
| Pages | 384 |
| Dimensions | 195 × 259 × 17 mm · 857 g |
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