Strategic Management - John Pearce - Books - McGraw-Hill Education - Europe - 9780073381367 - April 16, 2008
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John Pearce
Strategic Management 11th edition

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Contains contemporary research in strategic management with an emphasis on conceptual tools and skills. This book includes "BusinessWeek" short cases and an assortment of traditional, longer strategic management cases. It uses a pedagogical model to provide logic and structure to its treatment of strategic management.

992 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released April 16, 2008
ISBN13 9780073381367
Publishers McGraw-Hill Education - Europe
Pages 992
Dimensions 150 × 220 × 20 mm   ·   1.51 kg   (Weight (estimated))

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