Principles of Advertising and IMC (The Mcgraw-Hill / Irwin Series in Marketing) - Tom Duncan - Books - McGraw-Hill/Irwin - 9780072537741 - January 23, 2004
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Tom Duncan
Principles of Advertising and IMC (The Mcgraw-Hill / Irwin Series in Marketing) 2nd edition

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Media Books     Hardcover Book   (Book with hard spine and cover)
Released January 23, 2004
ISBN13 9780072537741
Publishers McGraw-Hill/Irwin
Pages 800
Dimensions 150 × 220 × 20 mm   ·   198 g   (Weight (estimated))
Language English  

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