The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue - Robbie Kellman Baxter - Books - McGraw-Hill Education - Europe - 9780071839327 - April 16, 2015
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Robbie Kellman Baxter
The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue Ed edition

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Reveals the "membership" business models of Netflix, Weight Watchers, and other industry giants - and how you can use them to lead your company to the top of the food chain. This book shows you how to radically rethink how your organization can build loyalty, viral growth, and recurring revenue.

288 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released April 16, 2015
ISBN13 9780071839327
Publishers McGraw-Hill Education - Europe
Pages 272
Dimensions 163 × 237 × 26 mm   ·   486 g
Language English  

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