Find Your Next: Using the Business Genome Approach to Find Your Company's Next Competitive Edge - Andrea Kates - Books - McGraw-Hill Education - Europe - 9780071778527 - December 16, 2011
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Andrea Kates
Find Your Next: Using the Business Genome Approach to Find Your Company's Next Competitive Edge Ed edition

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If you're a manager, an executive, or an entrepreneur, you understand that your business is unique, with its own challenges and rewards. This book helps you to understanding what works and what doesn't for your business' genomic type, you can play to your strengths, adapt to your weaknesses, and change the course of your company's future.

304 pages, ill

Media Books     Hardcover Book   (Book with hard spine and cover)
Released December 16, 2011
ISBN13 9780071778527
Publishers McGraw-Hill Education - Europe
Pages 256
Dimensions 164 × 239 × 22 mm   ·   526 g

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