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Strategic Partnering Handbook Tony Lendrum 4th edition
Strategic Partnering Handbook
Tony Lendrum
A how-to guide for creating successful partnerships and alliances both within and across borders. It argues that in order for businesses to grow and achieve a sustainable competitive advantage, they must develop quality relationships between customers and suppliers - both within and outside the organisation.
350 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | April 7, 2010 |
| ISBN13 | 9780070998704 |
| Publishers | McGraw-Hill Education |
| Pages | 350 |
| Dimensions | 178 × 240 × 23 mm · 871 g |